See What AI Says About Your Brand Before Your Buyers Do.
Get Your Agent Visibility Audit + OnPoint Authority Index

AI agents are increasingly becoming part of how buyers, partners, journalists, investors, and prospects research companies. 


The question is no longer simply:  “Can they find you?” 


 It’s: “When AI talks about you, does it get the story right?”


The Agent Visibility Audit shows you how your brand is being represented by leading AI systems, identifies gaps and misinformation, and gives you a prioritized roadmap for strengthening your machine-readable reputation. 


You’ll leave with something most organizations do not have today: 


 A measurable baseline for how AI understands, represents, and trusts your brand.

Included:

Your proprietary OnPoint Authority Index 

 Your Authority Score — 0–100 

 Your position within the Authority Quadrant 

 Multi-engine AI perception analysis 

 Entity clarity analysis 

 Hallucination and misinformation risk assessment 

 Contradiction and positioning analysis 

 Brand and company perception findings 

 Prioritized remediation roadmap 

 Human review of findings and recommendations 

 Executive-ready results you can share with leadership, marketing, communications, or your agency

Your Website Is Only Part of Your Reputation Now.

For years, marketing teams optimized the pages people found. Now there is another layer between your organization and the buyer. 


The answer.


A prospect can ask an AI agent:

“What does this company do?” 

 “Who are their competitors?” 

 “Is this company credible?” 

 “What is this company known for?” 

 “Who should I consider for this problem?”

And receive an answer without ever visiting your website. 


That answer may be accurate. It may be incomplete. 


It may reflect positioning you abandoned three years ago. 


It may confuse you with another company. 


It may omit the very capabilities that differentiate you. 


And unless you deliberately measure it, your marketing team may never know. 


The most expensive sentence in your pipeline may be one an AI says to a buyer you never meet.

Introducing the
OnPoint Authority Index

The Agent Visibility Audit doesn't give you another dashboard full of impressions and mentions. It gives you a baseline. Your audit produces a proprietary OnPoint Authority Index designed to answer two fundamental questions:

1. How well do AI systems know you? and 

2.  How accurately do they represent you? 


 Your results include two executive-level measures.

Your Authority Quadrant

Your brand is mapped across two dimensions: 


 Presence how clearly AI systems recognize and understand you. 


 Accuracy how truthfully those systems represent you. 


That places your brand into one of four positions: 

AUTHORITY - Known and accurately represented.

MISREPRESENTED - Visible, but AI is getting important parts of the story wrong.

UNDEREXPOSED - Generally accurate when discovered, but not well established.

AT RISK - Limited visibility combined with inaccurate or confused representation.



Your goal isn't another marketing metric. It's movement toward Authority.

What You'll Receive

1. Your OnPoint Authority Index

Your executive-level baseline including:  
- Authority Score
- Authority Quadrant
- Presence assessment
- Accuracy assessment

 A clear way to answer: “How well does AI understand our brand today?”

2. AI Perception Findings

We evaluate how AI systems understand your organization, positioning, market, capabilities, and competitive identity.

 The objective isn't to find one embarrassing hallucination.

 It's to uncover patterns.

3. Entity Clarity Assessment

Can AI reliably distinguish your company from:

-Similarly named organizations,
- legacy companies,
- previous brands,
- competitors,
- products,
- founders, or
-unrelated entities? 

Entity confusion is one of the quietest forms of reputation risk because an answer can sound completely credible while describing the wrong organization.

4. Hallucination & Contradiction Review

We identify claims that are:

accurate, incomplete, contradictory, outdated, ambiguous, or unsupported.

The dangerous errors aren't always absurd hallucinations. 

They're often statements that are almost right.

Those are far harder for a buyer to recognize.

5. Prioritized Remediation Roadmap

This is where an audit becomes useful. 

You receive a prioritized set of actions designed to strengthen the signals AI systems use to understand your organization.

Depending on the findings, recommendations may involve areas such as:
- entity disambiguation,
- website messaging,
- structured information,
- authoritative profiles,
- public corroboration,
- PR signals,
- content architecture,
- third-party references, or
- brand consistency.

You won't receive a list of thirty observations and be told “good luck.”

You'll know what matters first.

Built for Marketing, Communications & Reputation Leaders

The Agent Visibility Audit is especially valuable when your organization is:

Launching or repositioning a brand or entering a new market

AI may still be carrying the old narrative. And, your company may be highly credible but virtually unknown within the new category.

Going through a merger, acquisition, rename or restructuring

Legacy entities and old descriptions can create significant confusion. Don't let your progress derail performance.

Preparing for a major PR initiative or managing executive or corporate reputation

Your campaign will influence humans. You should know what the machines already believe. A reputation strategy now has both a human-readable and machine-readable layer.

Selling high-value products or services

Sr. Procurement Director

When a single opportunity is worth tens or hundreds of thousands of dollars, an inaccurate AI-generated first impression is not a small marketing problem.

Already Have a PR or Marketing Agency?

Good. 

 Keep them. 


 The Agent Visibility Audit isn't designed to replace your agency. 


 It gives them something valuable: 

 a diagnostic and a scoreboard. 


 Your agency may already handle: 

PR, thought leadership, 

 content, 

 website optimization, 

 digital strategy, 

 executive positioning, 

 structured data, and 

reputation management.

Our job is to identify where machine perception is breaking down and establish a measurable baseline.


Their job can be to help execute the solution. Then the organization can measure again. We make good agencies more valuable.

Where Marketing Meets Machines

For more than a decade, we've worked at the intersection of technology, data, AI, and business transformation - long before generative AI became a marketing category. 


 That experience is now combined with modern marketing through our M³ lens: Message + Machines + Mission.

Message

What you want the market to understand and believe about your brand.

Machines

How AI systems actually interpret, connect, and represent the signals they find about you.

Mission

The business outcome your reputation needs to support: credibility, differentiation, demand, influence, or growth.

That's the gap the Agent Visibility Audit is designed to uncover. 


Our job is to identify where machine perception breaks down, establish a measurable baseline, and translate the findings into actions your marketing, PR, communications, and technology teams can actually use. 


We're not replacing the expertise of your agency. We're adding a capability most marketing organizations weren't built to have:

The ability to measure what machines believe about your brand, and connect it
back to the message you're trying to put into the market.

For Agencies: Add AI Reputation Intelligence Without Building the Infrastructure Yourself

Your clients are going to ask: 


“What are AI systems saying about us?” 


 Many already are. 


 The Agent Visibility Audit gives PR, marketing, communications, executive-branding, and reputation firms an immediate way to bring a structured answer into that conversation. 


Instead of selling another monitoring dashboard, you can bring your client: a benchmark, a diagnosis, and an action plan. 


 And the remediation work frequently maps directly into services agencies already provide:

PR.

Content.

Messaging.

Brand strategy.

Executive positioning.

Digital presence.

Structured information.

The Audit doesn't compete with your retainer. 


 It can create the next project inside it.

1. We establish ground truth. We gather the information needed to understand how your organization should accurately be represented. 

2. We evaluate machine perception. Your organization is systematically evaluated across leading AI environments using our proprietary methodology. 

3. We score the results. Your findings become your OnPoint Authority Index, Authority Score, and Authority Quadrant. 

4. Human business, sales, and marketing experts in tandem with data & AI analysts review the findings. No unreviewed machine-generated report gets handed to you. 

5. We prioritize the roadmap. You'll see where the largest gaps are and what deserves attention first. 

6. You receive your baseline. 


 Now the conversation changes from: “How do you think we're doing?” to: “Here's where we actually stand.”

This Isn't About Gaming AI.

And we don't promise to manipulate rankings. 


No one controls what an independent AI model ultimately says. Anyone who guarantees otherwise deserves skepticism. 


The Agent Visibility Audit is built around something much more defensible:

Measure what the systems actually say. Then Compare it with documented reality.

Identify the gaps, and analyze the signals. Understand where they derive from and why.

Strengthen the underlying signals.

Measure again. Because the agents change, every day. New models, new versions of truth. 

That's reputation management adapted for an AI-mediated world.

Frequently Asked Questions

  • Is this AI SEO or GEO?
    No.

    SEO is concerned primarily with search visibility and rankings. Many GEO/AEO platforms monitor whether brands appear in AI answers.

    The Agent Visibility Audit focuses on machine perception:

    What does the AI believe about your organization?

    Is that belief accurate?

    Is your identity clear?

    Where are contradictions occurring?

    And what should you do next?
  • We already use an AI visibility monitoring platform. Do we still need this?
    Potentially, yes.

    Monitoring tells you something is happening.

    The Agent Visibility Audit is designed to diagnose why it is happening and establish what to do about it.

    Think of monitoring as telemetry.

    The Audit is the diagnosis and roadmap.

    Keep the monitoring tool if it's useful.
  • What if ChatGPT already describes us correctly?
    That's a good sign.

    But one favorable answer from one prompt is not a baseline.

    Your audit evaluates machine perception systematically and looks for inconsistencies, entity confusion, missing positioning, contradictions, and other weaknesses that may not appear in a casual test.

    If your position is already strong, that's useful intelligence too.
  • Can you guarantee my Authority Score will increase?
    No.

    And you should be cautious of anyone who guarantees how independent AI systems will respond.

    We can control the rigor of the measurement, the quality of the diagnosis, and the priorities in the remediation roadmap.

    Future measurement then shows whether the underlying machine perception moved.
  • Are you giving confidential company information to public AI systems?
    The audit is designed to evaluate what public-facing AI systems already understand about your organization.

    Confidential company information is not simply uploaded into public models to “teach” them about you.

    Ground-truth information is used to assess the accuracy of what those systems say.
  • Can our existing agency implement the recommendations?
    Absolutely.

    In many cases that's the ideal model.

    We provide the measurement, findings, prioritization, and scoreboard.

    Your internal team or agency can execute the recommended marketing, communications, reputation, content, or technical work.
  • Why does this cost $2,500 when AI monitoring tools cost much less?
    Because you're not purchasing a software seat. You're purchasing a professional diagnostic engagement.

    The deliverable isn't a dashboard you need to interpret.

    It's a finding, a score, a position, and a prioritized course of action.

    For organizations where reputation influences significant commercial decisions, the more relevant question is not what monitoring software costs.

    It's what an inaccurate first impression can cost.
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You Already Manage What People Say About Your Brand.
Now Manage What Machines Say About It.

AI-generated answers are already being formed. 

You can ignore them. You can occasionally check them. 

Or you can establish a baseline and begin managing the underlying signals deliberately. 

Discover your Authority Score. See your Authority Quadrant. 

Find the gaps. Know what to fix first. 

Agent Visibility Audit + OnPoint Authority Index 

$2,500 · One-Time Engagement

GET MY AGENT VISIBILITY AUDIT
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